Can durability provide a strong marketing platform?

Mackenzie, D, Cooper, T ORCID: https://orcid.org/0000-0001-8623-2918 and Garnett, K, 2010. Can durability provide a strong marketing platform? In: Cooper, T ORCID: https://orcid.org/0000-0001-8623-2918, ed., Longer lasting products: alternatives to the throwaway society. Farnham: Gower, pp. 297-315. ISBN 9780566088087

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Item Type:	Chapter in book
Creators:	Mackenzie, D., Cooper, T. and Garnett, K.
Publisher:	Gower
Place of Publication:	Farnham
Date:	2010
ISBN:	9780566088087
Divisions:	Schools > School of Architecture, Design and the Built Environment
Record created by:	EPrints Services
Date Added:	09 Oct 2015 11:12
Last Modified:	09 Jun 2017 14:24
URI:	https://irep.ntu.ac.uk/id/eprint/24389

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