The effectiveness of training in developing marketing planning: a longitudinal approach

Smith, AJ and Smith, IG, 1991. The effectiveness of training in developing marketing planning: a longitudinal approach. In: Marketing Education Group Conference, Cardiff Business School, Cardiff, July 1991.

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Item Type:	Conference contribution
Alternative Title:	Proceedings of the Marketing Education Group Conference
Creators:	Smith, A.J. and Smith, I.G.
Date:	1991
Divisions:	Schools > Nottingham Business School
Record created by:	Linda Sullivan
Date Added:	02 Dec 2015 14:17
Last Modified:	02 Dec 2015 14:17
URI:	https://irep.ntu.ac.uk/id/eprint/26587

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