Value, values, symbols and outcomes

Domegan, C, Haase, M, Harris, K ORCID: https://orcid.org/0000-0003-3969-636X, van den Heuvel, W-J, Kelleher, C, Maglio, PP, Meynhardt, T, Ordanini, A and Peñaloza, L, 2012. Value, values, symbols and outcomes. Marketing Theory, 12 (2), pp. 207-211. ISSN 1470-5931

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Item Type:	Journal article
Publication Title:	Marketing Theory
Creators:	Domegan, C., Haase, M., Harris, K., van den Heuvel, W.-J., Kelleher, C., Maglio, P.P., Meynhardt, T., Ordanini, A. and Peñaloza, L.
Publisher:	Sage
Date:	2012
Volume:	12
Number:	2
ISSN:	1470-5931
Identifiers:	Number Type 10.1177/1470593111429515 DOI
Divisions:	Schools > Nottingham Business School
Record created by:	Jonathan Gallacher
Date Added:	12 Jan 2017 11:44
Last Modified:	02 Oct 2017 15:32
URI:	https://irep.ntu.ac.uk/id/eprint/29652

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