Lee, LW ORCID: https://orcid.org/0000-0002-3818-4445, McCarthy, IP and Ellis, D,
2018.
Customer cohort climate: a conceptual model for group service encounters.
In: 2017 Academy of Marketing Science (AMS) Annual Conference, Coronado, California, United States, 24-26 May 2017.
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Official URL: https://doi.org/10.1007/978-3-319-66023-3_167
Item Type: | Conference contribution |
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Description: | Abstract only available from: 'Back to the Future: Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science Annual Conference edited by N. Krey and P. Rossi' - See Official URL. |
Creators: | Lee, L.W., McCarthy, I.P. and Ellis, D. |
Publisher: | Springer |
Place of Publication: | Cham, Switzerland |
Date: | 2018 |
ISBN: | 9783319660226 |
Identifiers: | Number Type 10.1007/978-3-319-66023-3_167 DOI |
Divisions: | Schools > Nottingham Business School |
Record created by: | Jonathan Gallacher |
Date Added: | 16 Nov 2018 14:27 |
Last Modified: | 16 Nov 2018 16:19 |
URI: | https://irep.ntu.ac.uk/id/eprint/35026 |
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