Salience of promotional messages: exploring mediating effects of attitudinal and normative influence on promotional stimuli and intentions to vape

Brown, A ORCID logoORCID: https://orcid.org/0000-0001-6145-4362 and Allison, S ORCID logoORCID: https://orcid.org/0000-0002-7509-9979, 2019. Salience of promotional messages: exploring mediating effects of attitudinal and normative influence on promotional stimuli and intentions to vape. In: 18th International Conference on Research in Advertising 2019, Krems, Austria, June 2019.

Full text not available from this repository.
Item Type: Conference contribution
Creators: Brown, A. and Allison, S.
Date: June 2019
Divisions: Schools > Nottingham Business School
Record created by: Linda Sullivan
Date Added: 27 Jun 2019 13:28
Last Modified: 27 Jun 2019 13:28
URI: https://irep.ntu.ac.uk/id/eprint/36933

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