The internet — a fad or a fundamental for relationship marketing

Allan, S ORCID logoORCID: https://orcid.org/0000-0002-7169-0761 and Chudry, F, 2000. The internet — a fad or a fundamental for relationship marketing. Journal of Database Marketing and Customer Strategy Management, 8 (1), pp. 73-86. ISSN 1741-2439

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Item Type: Journal article
Publication Title: Journal of Database Marketing and Customer Strategy Management
Creators: Allan, S. and Chudry, F.
Publisher: Springer Science and Business Media LLC
Date: 1 August 2000
Volume: 8
Number: 1
ISSN: 1741-2439
Identifiers:
Number
Type
10.1057/palgrave.jdm.3240020
DOI
1483441
Other
Divisions: Schools > Nottingham Business School
Record created by: Laura Ward
Date Added: 29 Oct 2021 15:51
Last Modified: 07 Aug 2023 08:44
URI: https://irep.ntu.ac.uk/id/eprint/44552

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