On being attractive, social and visually appealing in social media: the effects of anthropomorphic tourism brands on Facebook fan pages

Perez-Vega, R, Taheri, B ORCID: https://orcid.org/0000-0002-0912-9949, Farrington, T and O'Gorman, K, 2018. On being attractive, social and visually appealing in social media: the effects of anthropomorphic tourism brands on Facebook fan pages. Tourism Management, 66, pp. 339-347. ISSN 0261-5177

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Item Type:	Journal article
Publication Title:	Tourism Management
Creators:	Perez-Vega, R., Taheri, B., Farrington, T. and O'Gorman, K.
Publisher:	Elsevier BV
Date:	June 2018
Volume:	66
ISSN:	0261-5177
Identifiers:	Number Type 10.1016/j.tourman.2017.11.013 DOI 1506133 Other
Divisions:	Schools > Nottingham Business School
Record created by:	Jeremy Silvester
Date Added:	13 Jan 2022 13:50
Last Modified:	13 Jan 2022 13:50
URI:	https://irep.ntu.ac.uk/id/eprint/45296

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