Achieving guest satisfaction through the agritourism experience: the case of Cyprus

Christou, P, 2010. Achieving guest satisfaction through the agritourism experience: the case of Cyprus. PhD, Nottingham Trent University.

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Abstract

Tourism is being appreciated for its plentiful positive (e.g.) economic impacts upon worldwide destinations. Even so, its uncontrolled development has caused a number of negative (e.g.) sociocultural effects which have led to the concept of tourism sustainability to be in the spotlight. Rural tourism was sought by global destinations as a sustainable form of tourism which could revive rural communities. One such destination which sought tourism diversification while acknowledging the potential benefits of rural tourism is the Mediterranean island of Cyprus. Being concerned with uncontrolled tourism development especially in the coastal areas, the official bodies of the island implemented the agritourism program. Through its promotion the destination sought tourism diversification and economic regeneration of the countryside. However, the success of the program may be argued, on the basis that it has only achieved low occupancy rates. In view of this, researchers note that the success of any tourism sector requires guest satisfaction achievement. Yet it appears evident that there is a lack of an investigation of agritourist satisfaction, while the answer to the question ‘how can agritourist satisfaction be achieved’ still remains elusive. In fact it seems that the agritourist satisfaction process has escaped the attention of global tourism researchers and demands further exploration.

Item Type:	Thesis
Creators:	Christou, P.
Date:	2010
Rights:	This work is the intellectual property of Prokopis Christou. You may copy up to 5% of this work for private study, or personal, non-commercial research. Any re-use of the information contained within this document should be fully referenced, quoting the author, title, university, degree level and pagination. Queries or requests for any other use, or if a more substantial copy is required, should be directed in the owner(s) of the Intellectual Property Rights. © Prokopis Christou, 2010.
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 09:33
Last Modified:	09 Oct 2015 09:33
URI:	https://irep.ntu.ac.uk/id/eprint/48

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