Cheung, M.L. ORCID: 0000-0003-0320-1134, Leung, W.K.S., Yang, M.X., Koay, K.Y. and Chang, M.K., 2022. Exploring the nexus of social media influencers and consumer brand engagement. Asia Pacific Journal of Marketing and Logistics, 34 (10), pp. 2370-2385. ISSN 1355-5855
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Official URL: https://doi.org/10.1108/apjml-07-2021-0522
Item Type: | Journal article | ||||||
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Publication Title: | Asia Pacific Journal of Marketing and Logistics | ||||||
Creators: | Cheung, M.L., Leung, W.K.S., Yang, M.X., Koay, K.Y. and Chang, M.K. | ||||||
Publisher: | Emerald | ||||||
Date: | 22 November 2022 | ||||||
Volume: | 34 | ||||||
Number: | 10 | ||||||
ISSN: | 1355-5855 | ||||||
Identifiers: |
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Divisions: | Schools > Nottingham Business School | ||||||
Record created by: | Laura Ward | ||||||
Date Added: | 09 Oct 2023 09:40 | ||||||
Last Modified: | 09 Oct 2023 09:40 | ||||||
URI: | https://irep.ntu.ac.uk/id/eprint/49912 |
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