The influence of store image on private brand perception and purchase intention

Wang, X and Zhang, LQ, 2010. The influence of store image on private brand perception and purchase intention. In: British Academy of Management Conference (BAM), Sheffield, 14-16 September 2010, Sheffield.

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Item Type:	Conference contribution
Creators:	Wang, X. and Zhang, L.Q.
Date:	2010
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 10:02
Last Modified:	09 Oct 2015 10:02
URI:	https://irep.ntu.ac.uk/id/eprint/6802

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