Items where Author is "Ajiboye, T"
AJIBOYE, T., 2021. Firms' perspectives of customer engagement behaviours. How do fashion SMEs use social media platforms to engage with their customers? PhD, Nottingham Trent University.
HARVEY, J., POORREZAEI, M., WOODALL, T., AVRAM-NICA, G., SMITH, G., AJIBOYE, T., KHOLODOVA, K. and ZHU, K., 2020. The smart home: how consumers craft new service networks by combining heterogeneous smart domestic products. Journal of Service Research, 23 (4), pp. 504-526. ISSN 1094-6705
AJIBOYE, T., RESNICK, S. and HARVEY, J., 2020. Customer engagement behaviour on social media platforms: how are SME fashion retailers engaging. In: CERR 2020 5th Colloquium on European Research in Retailing, University of Valencia, Spain, 1-2 September 2020.
AJIBOYE, T., HARVEY, J. and RESNICK, S., 2019. Customer engagement behaviour on social media platforms: a systematic literature review. Journal of Customer Behaviour, 18 (3), pp. 239-256. ISSN 1475-3928