Items where Author is "Ajiboye, T"

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Number of items: 4.

Journal article

HARVEY, J., POORREZAEI, M., WOODALL, T., AVRAM-NICA, G., SMITH, G., AJIBOYE, T., KHOLODOVA, K. and ZHU, K., 2020. The smart home: how consumers craft new service networks by combining heterogeneous smart domestic products. Journal of Service Research, 23 (4), pp. 504-526. ISSN 1094-6705

AJIBOYE, T., HARVEY, J. and RESNICK, S., 2019. Customer engagement behaviour on social media platforms: a systematic literature review. Journal of Customer Behaviour, 18 (3), pp. 239-256. ISSN 1475-3928

Conference contribution

AJIBOYE, T., RESNICK, S. and HARVEY, J., 2020. Customer engagement behaviour on social media platforms: how are SME fashion retailers engaging. In: CERR 2020 5th Colloquium on European Research in Retailing, University of Valencia, Spain, 1-2 September 2020.


AJIBOYE, T., 2021. Firms' perspectives of customer engagement behaviours. How do fashion SMEs use social media platforms to engage with their customers? PhD, Nottingham Trent University.

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