Items where Author is "Siregar, Y"
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SIREGAR, Y., KENT, A., PEIRSON-SMITH, A. and GUAN, C., 2023. Disrupting the fashion retail journey: social media and GenZ's fashion consumption. International Journal of Retail and Distribution Management, 51 (7), pp. 862-875. ISSN 0959-0552
SIREGAR, Y. and KENT, A.M., 2019. Consumer experience of interactive technology in fashion stores. International Journal of Retail & Distribution Management, 47 (12), pp. 1318-1335. ISSN 0959-0552
SIREGAR, Y., 2018. User experience and interactive technology in fashion stores. PhD, Nottingham Trent University.
SIREGAR, Y. and KENT, A., 2017. Exploring consumer experience of interactive technology in fashion stores. In: Oxford Retail Futures Conference: The changing role of place in a digital world, Green Templeton College, Oxford, 11-12 December 2017.
SIREGAR, Y. and KENT, A., 2017. The dimensions of consumers' interaction experience with an interactive display in an apparel store. In: 2017 Global Fashion Management Conference at Vienna, University of Vienna, Vienna, Austria, 6-9 July 2017.