Items where Author is "Armannsdottir, G"

Up a level
Export as [feed] RSS
Group by: Item Type | No Grouping
Number of items: 19.

Journal article

Jain, V, Pich, C ORCID: 0000-0003-1259-2827, Ganesh, B and Armannsdottir, G ORCID: 0000-0001-5458-8434, 2017. Exploring the influences of political branding: a case from the youth in India. Journal of Indian Business Research, 9 (3), pp. 190-211. ISSN 1755-4195

Pich, C ORCID: 0000-0003-1259-2827 and Armannsdottir, G ORCID: 0000-0001-5458-8434, 2015. Political brand image: an investigation into the operationalisation of the external orientation of David Cameron’s Conservative brand. Journal of Marketing Communications. ISSN 1466-4445

Pich, C ORCID: 0000-0003-1259-2827, Armannsdottir, G ORCID: 0000-0001-5458-8434 and Dean, D, 2015. The elicitation capabilities of qualitative projective techniques in political brand image research. International Journal of Market Research, 57 (3), pp. 357-394. ISSN 1470-7853

Chapter in book

Armannsdottir, G ORCID: 0000-0001-5458-8434, Brindley, C, Foster, C ORCID: 0000-0003-2462-5155, Wheatley, D ORCID: 0000-0002-6753-2867 and Pich, C ORCID: 0000-0003-1259-2827, 2016. An exploration of Icelandic marketing women entrepreneurs. In: Días-García, C, Brush, CG, Gatewood, EJ and Welter, F, eds., Women's entrepreneurship in global and local contexts. Cheltenham: Edward Elgar, pp. 240-257. ISBN 9781784717421

Pich, C ORCID: 0000-0003-1259-2827, Jain, V and Armannsdottir, G ORCID: 0000-0001-5458-8434, 2015. The evolving nature of political brands: a comparative study exploring the internal and external brand orientations of David Cameron’s Conservative Party from 2010 to 2015. In: Uzunoğlu, E, Kip, SM, Amirak, B, Yaman, B and Tuncel, H, eds., Proceedings of the 20th International Conference on Corporate and Marketing Communications, Izmir University of Economics, Izmir, Turkey, 16-17 April 2015. Izmir, Turkey: Izmir University of Economics, Faculty of Communications, pp. 65-69. ISBN 9789758789559

Conference contribution

Allison, S ORCID: 0000-0002-7509-9979, Woodall, T ORCID: 0000-0002-8949-5577, Armannsdottir, G ORCID: 0000-0001-5458-8434 and Pich, C ORCID: 0000-0003-1259-2827, 2017. It’s just for old men and children: exploring self-image barriers to cycling. In: 50th Academy of Marketing Conference, Hull University Business School, Hull, 3-6 July 2017. (Forthcoming)

Allison, S ORCID: 0000-0002-7509-9979, Armannsdottir, G ORCID: 0000-0001-5458-8434, Pich, C ORCID: 0000-0003-1259-2827 and Woodall, T ORCID: 0000-0002-8949-5577, 2016. Exploring non-situational barriers to utility cycling amongst young adults. In: Cycling and Society Annual Research Symposium, Lancaster, 29-30 September 2016.

Armannsdottir, G ORCID: 0000-0001-5458-8434, Pich, C ORCID: 0000-0003-1259-2827 and Spry, L ORCID: 0000-0002-1473-1205, 2016. Creating and developing local political brand identity: a constituency focus. In: The 19th Academy of Marketing Science World Marketing Congress, IÉSEG School of Management, Lille, Paris, France, 19-23 July 2016.

Spry, L ORCID: 0000-0002-1473-1205, Pich, C ORCID: 0000-0003-1259-2827 and Armannsdottir, G ORCID: 0000-0001-5458-8434, 2016. Investigating political brand reputation with qualitative projective techniques. In: The 19th Academy of Marketing Science World Marketing Congress, IÉSEG School of Management, Lille, Paris, France, 19-23 July 2016.

Woodall, T ORCID: 0000-0002-8949-5577, Allison, S ORCID: 0000-0002-7509-9979, Armannsdottir, G ORCID: 0000-0001-5458-8434 and Pich, C ORCID: 0000-0003-1259-2827, 2016. Exploring young adults’ perceptions of cycling and cyclists. In: Low Carbon Future Cities Symposium, Boots Library, Nottingham Trent University, Nottingham, 14 June 2016.

Allison, S ORCID: 0000-0002-7509-9979, Armannsdottir, G ORCID: 0000-0001-5458-8434, Pich, C ORCID: 0000-0003-1259-2827 and Woodall, T ORCID: 0000-0002-8949-5577, 2016. Exploring young adults’ perceptions of cycling and cyclists. In: Academy of Marketing Annual Conference 2016, Newcastle Business School at Northumbria University, Newcastle upon Tyne, 4-7 July 2016.

Pich, C ORCID: 0000-0003-1259-2827, Armannsdottir, G ORCID: 0000-0001-5458-8434 and Spry, L ORCID: 0000-0002-1473-1205, 2015. The evolving nature of political brands: a comparative study exploring the internal and external brand orientations of David Cameron’s Conservative Party from 2010 to 2015. In: 20th International Conference on Corporate and Marketing Conference, Izmir University of Economics, Izmir, Turkey, 16-17 April 2015.

Armannsdottir, G ORCID: 0000-0001-5458-8434, Pich, C ORCID: 0000-0003-1259-2827 and Woodall, T ORCID: 0000-0002-8949-5577, 2015. Gender and marketing: an exploration into the perceptions of marketing and marketers form the perspective of male and female undergraduates in HE UK. In: Academy of Marketing Annual Conference 2015, Limerick, Ireland, 2015.

Pich, C ORCID: 0000-0003-1259-2827, Jain, V, Armannsdottir, G ORCID: 0000-0001-5458-8434 and Ganesh, BE, 2015. Understanding the role of social media in political corporate branding research in the context of Indian politics. In: CMC2015. 20th International Conference on Corporate and Marketing Communications: Excellence in Corporate and Marketing Communications: Present and Future Challenges, Izmir University of Economics, Turkey, April 2015, Izmir, Turkey.

Armannsdottir, G ORCID: 0000-0001-5458-8434, Brindley, C, Foster, C ORCID: 0000-0003-2462-5155 and Wheatley, D ORCID: 0000-0002-6753-2867, 2014. Marketing women in Iceland: challenges of establishing a company. In: Institute for Small Business and Entrepreneurship (ISBE) Conference, 2014, Manchester, November 2014.

Woodall, T ORCID: 0000-0002-8949-5577, Armannsdottir, G ORCID: 0000-0001-5458-8434 and Pich, C ORCID: 0000-0003-1259-2827, 2014. Projection and personality: a provisional study of aspiring marketers. In: Academy of Marketing Annual Conference, Bournemouth University, Bournemouth, 7-10 July 2014.

Allison, S ORCID: 0000-0002-7509-9979, Armannsdottir, G and Preston, S, 2014. Voucher promotions and loyalty in luxury restaurants. In: Academy of Marketing Annual Conference, Bournemouth University, Bournemouth, 7-10 July 2014, Bournemouth.

Armannsdottir, G ORCID: 0000-0001-5458-8434, Brindley, C, Foster, C ORCID: 0000-0003-2462-5155 and Wheatley, D ORCID: 0000-0002-6753-2867, 2014. An exploration of Icelandic marketing entrepreneurs. In: 2014 Diana International Research Conference, Stockholm, Sweden, June 2014.

Armannsdottir, G ORCID: 0000-0001-5458-8434, 2012. Organisational culture and marketing in Icelandic SMEs. In: Academy of Marketing Annual Conference 2012, Southampton, July 2012.

This list was generated on Sat Sep 23 21:58:25 2017 UTC.