Items where Author is "Cook, D"

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Number of items: 18.

COOK, D. and PICH, C., 2023. A brand identity crisis? Evaluating the challenges and opportunities of Euro 2020. In: 27th International Conference on Corporate and Marketing Communications, Cranfield University, Bedford, 3-4 April 2023.

COOK, D. and PICH, C., 2022. 'We're gonna get ourselves (re-) connected!' – How can major events such as Euro 2020 bring societies back together in the wake of Covid-19 - or - is the writing on the wall? In: P.J. KITCHEN and M. TOURKEY, eds., Integrated marketing communications: a global brand-driven approach. 2nd ed. Cham: Palgrave Macmillan, pp. 263-270. ISBN 9783030764159

COOK, D., BISCAIA, R., PAPADAS, K., SIMKIN, L. and CARTER, L., 2021. The creation of shared value in the major sport event ecosystem: understanding the role of sponsors and hosts. European Sport Management Quarterly. ISSN 1618-4742

PRITCHARD, A., COOK, D., JONES, A., BASON, T. and SALISBURY, P., 2020. Building a brand portfolio: the case of English Football League (EFL) clubs. European Sport Management Quarterly. ISSN 1618-4742

COOK, D. and PICH, C., 2020. Unity in diversity? Exploring the challenges and opportunities of managing an unprecedented major sport event – the case of UEFA Euro 2020. In: 2020 EASM 28th European Association for Sport Management Virtual Conference, 21-25 September 2020.

PRITCHARD, A., COOK, D., JONES, A., BASON, T. and SALISBURY, P., 2019. Building brands and relationships beyond sport. In: European Association for Sport Management (EASM) Conference 2019: Connecting Sport Practice and Science, Seville, Spain, 3-6 September 2019.

PRITCHARD, A., COOK, D., JONES, A., BASON, T., SALISBURY, P. and HICKMAN, E., 2019. Professional sports teams: going beyond the core. International Journal of Sports Marketing and Sponsorship, 20 (4), pp. 554-566. ISSN 1464-6668

COOK, D., BISCAIA, R. and PAPADAS, K.-K., 2018. Sponsorship of sport mega events: a conceptual approach for creating shared value. In: European Association for Sport Management (EASM) Conference 2018: Managing Sport in a Changing Europe, Malmö, Sweden, 5-8 September 2018.

COOK, D., 2018. Sponsorship of sport mega events: a creating shared value approach. In: First Global Conference on Creating Value, De Montfort University, Leicester, 23-24 May 2018.

ANAGNOSTOPOULOS, C., GILLOOLY, L., COOK, D., PARGANAS, P. and CHADWICK, S., 2017. Stakeholder communication in 140 characters or less: a study of community sport foundations. VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations, 28 (5), pp. 2224-2250. ISSN 0957-8765

COOK, D. and ANAGNOSTOPOULOS, C., 2017. MK Dons FC and AFC Wimbledon: moving the goalposts and rising from the ashes. In: S. CHADWICK, D. ARTHUR and J. BEECH, eds., International cases in the business of sport. 2nd ed. Abingdon: Routledge, pp. 138-147. ISBN 9781138802445

COOK, D. and ANAGNOSTOPOULOS, C., 2015. Relationship marketing in 140 characters or less: the case of community trusts in English football. In: European Academy of Management (EURAM) Conference 2015: Uncertainty is a Great Opportunity, Warsaw, Poland, 17-20 June 2015.

BASON, T., COOK, D. and ANAGNOSTOPOULOS, C., 2015. Legacy in major sport events: empirical insights from the 2010 FIFA World Cup in South Africa. Choregia, 11 (1), pp. 44-61. ISSN 1791-4027

COOK, D., 2015. Uncertain corridors: writings on modern cricket by G. Haigh. Sport, Business and Management: an International Journal, 5 (1), pp. 79-80. ISSN 2042-678X

COOK, D. and ANAGNOSTOPOULOS, C., 2014. MK Dons FC and AFC Wimbledon: moving the goalposts and rising from the ashes. In: European Association for Sport Management (EASM) Conference 2014: Social and Commercial Impact of Sport, Coventry, 9-12 September 2014.

TWINING, P., EVANS, D., COOK, D., SELWOOD, I., JONES, A., UNDERWOOD, J., DILLON, G., SCANLON, E., KULSKA-HUME, A., MCANDREW, P. and SHEEHY, K., 2006. Should there be a future for tablet PCs in schools? Journal of Interactive Media in Education, 20, pp. 1-18.

TWINING, P., EVANS, D., COOK, D., RALSTON, J., SELWOOD, I., JONES, A., UNDERWOOD, J., DILLON, G., SCANLON, E., HEPPELL, S., KUKULSKA-HULME, A., MCANDREW, P. and SHEEHY, K., 2005. Tablet PCs in schools: case study report. Coventry: Becta.

TWINING, P., EVANS, D., COOK, D., RALSTON, J., SELWOOD, I., JONES, A. and UNDERWOOD, J., 2004. Tablet PCs in schools: case study report. Coventry: Becta.

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